Adrien came to our team at Clever Fox Creative with a brand identity that didn't align with how he did business. It attracted the wrong type of clients, the ones with big dreams and small budgets. He was looking for a complete overhaul that would speak to his target market, demonstrating class and unique design, while maintaining that fresh and friendly feeling.
Terri & Brad worked closely with Adrien to really understand his vision and what he was looking for, allowing Josh to come up with an amazing brand identity that met the brief perfectly. This branding laid a great foundation for me to build upon, and design a website that would attract Adrien's dream clients. My goal was to create something clean and simple, yet unique enough to stand out against his competitors. Therefore, aesthetics and details were very important, which led me to creating a custom menu, custom project carousel and branded icons to further seperate us from some of the basic designs and templates we had seen used in that Brisbane market.
Partnering the new branding and website with Brad's lead generation process, Adrien has increased his quality leads and revenue by 400%, and is now turning away projects, focussing on the jobs he really wants to do. All round great effort from Clever Fox Creative and Gro.
Project Management - Terri Williams (Clever Fox Creative & Brad Visser (Gro)
Brand Identity Design - Joshua Milligan (Clever Fox Creative)
Project Discovery & Strategy - Brad Visser (Gro)
Videography & Photography- Wykie Etsebeth